Social media is one of the most powerful and effective forms of digital marketing. Every business owner knows this, but not every business owner understands how to leverage that power to truly build your brand and grow your business. The process of attracting, engaging and converting customers online begins with a term I call social capital.
Social capital is the ability to use social media to build awareness around your brand and attract clients and customers to your business which leads to more sales and revenue. Social capital is driven by an effective, innovative strategy and paired with expert management and marketing to turn your social media profiles into online marketing funnels generating consistent leads for your sales pipeline.
I work you to understand your business goals and develop a strategy to help you reach those goals using social media as a catalyst for business growth and a marketing tool for lead generation. In addition to developing the strategy, my team and I work to implement and execute your strategy to ensure maximum results for your business and significant ROI for your investment.
Our process begins with a thorough audit of your social media profiles and overall digital marketing strategy and business model. Our audit is a deep dive into your business and brand and focuses on identifying how we can integrate social media into your current business model and marketing strategy.
Following the deep dive, we develop a complete strategy that includes both organic and paid social media methods for your business with measurable goals and specific plans for implementation and execution. Your strategy is uniquely designed to specifically target and achieve your businesses' goals.
Once we have your stamp approval on our strategy and plan, my expert team of social media managers, marketers and support staff will begin implementing and executing the strategy and plan. We provide regular reports and analytics throughout the proces.